Product, variant, and collection exclusions in Upsell Builder offers

AUTHOR
OCOana Chiriac
SHIPPED
13 May 2026
TYPE
FEATURE

You can now exclude specific products, variants, or collections from an Upsell Builder offer, so items you do not want promoted stay out of your upsells.

Until now, exclusions were managed globally on one shared page, which applied the same list to everything.

What you can do

Exclusions apply to two offer types in this release: Product Addon and Related Products. You can exclude a product, an individual variant, or a whole collection, and the configuration lives inside the offer itself rather than in a shared page.

How it works

Shopify Functions, the Shopify feature that applies these rules at checkout, caps how much can be held per offer. There is a hard limit of 25 excluded products and 25 excluded variants per offer. If you need to exclude more than that, group the items into a Shopify collection and exclude that collection in one slot.

Because exclusions are now set per offer, two offers can hold different lists, so you can run different upsell strategies side by side without them conflicting.

Learn more in the Vitals Help Center.

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